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PUBLISHING & BOOKS;
BUSINESS & MONEY;
Entire book updated and expanded 07/30/19.
From The Introduction
A book’s sell sheet is a key component of a well-thought-out and complete marketing plan. And by utilizing a professional looking sell sheet, together with a complete media kit, and a great website, you will be able to distinguish you and your book from the thousands of others trying to get attention.
A sell sheet is not as simplistic as it might first appear. It is much more than a simple list of physical facts about your book, and a picture of you and your book. It is a sophisticated and calculated strategic marketing tool that can help you achieve several important goals at once.
This book will show you how to create a powerful sell sheet that will help you improve your book sales.
Table Of Contents
Introduction: How This Book Can Help You Sell More Books Starting Today
Part 1: Introduction To The Sell Sheet
1.1: Sell Sheets: An Intro Guide For New Self-Publishers
Part 2: Sell Sheet Fundamentals
2.1: 7 Questions To Ask Before Writing Your Book’s Sell Sheet
2.2: 5 Sell Sheet Design Secrets For Self-Publishers
2.3: Sell Sheet Terminology For Book Marketers
2.4: What Makes A Great Sell Sheet?
2.5: 3 Steps To Creating A Winning Sell Sheet
2.6: 5 Surefire Ways To Optimize Your Book’s Sell Sheet
2.7: 5 Signs Your Sell Sheet Needs A Makeover
2.8: 4 Hot Tips To Writing A Sell Sheet’s Call-To-Action
2.9: 9 Tips On Writing A Great Description For A Non-Fiction Book
2.10: 11 Free Testimonial Sources For Non-Fiction Authors
Part 3: Sell Sheet Marketing Strategy
3.1: 4 Myths About Sell Sheets That Can Ruin Your Book Sales
3.2: The 5 Basic Ingredients Of Successful Book Marketing
3.3: The Book Buyer’s Decision-Making Process
3.4: 5 Profitable Ways To Use Your Book’s Sell Sheet
3.5: What You Need To Do Now To Start Selling More Books
Part 4: Appendix
4.1: A Self-Publisher’s Guide To Creating A Powerful Sell Sheet (Infographic)
4.2: Sell Sheet Template Questionnaire
4.3: Sell Sheet Samples
4.4: About The Author
From The Back Cover
In this book, you’ll quickly learn how to:
By the end of The Sell Sheet, you’ll understand everything there is to know about the sell sheet, and be well prepared to create and use your own sell sheet as a powerful marketing tool to help you sell more books!