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Frances Caballo

Social Media Expert    

Frances Caballo is an author and social media manager for writers. She’s a contributing writer at TheBookDesigner.com and blogger and Social Media Expert for BookWorksShe’s written six social media books including Social Media Just for Writers and The Author’s Guide to Goodreads: How to Engage with Readers and Market Your Books. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. You’ll find her at http://www.socialmediajustforwriters.com.

How to Set Up a Facebook Page for Authors

Love it or hate it, if you're an author, you need a Facebook page. With...
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BuzzTrace: New Social Media Software Review

BuzzTrace is a new software program to help authors and independent publishers manage and grow...
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Social Media Misconceptions Debunked for Indie Authors

As I meet writers online and at writer’s conferences, I hear common social media misconceptions...
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Twitter 101 for Authors: Hashtags, Do’s & Don’ts

We've covered Twitter before because it's a go-to social media network for many writers. Here...
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Twitter Headers for Authors: Do’s & Don’ts

There is wasted space on the internet. Have you noticed it? I’m specifically talking about...
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Using Pew Research Stats to Find Your Readers Online

Earlier in my career, I mistakenly thought that it was important for authors to be...
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Video Will Be Huge in 2017…Get Ready!

Video is incredibly popular. Experts estimate that in 2017 and beyond, video will make up...
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15 Tips to Boost Facebook Engagement for Indie Authors

Hootsuite, a popular social media dashboard, recently published a post about Facebook and some of...
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Time Management Tips for Busy Authorpreneurs

You know what  you're supposed to do—write your book, start a blog and website, and...
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5 Rookie Mistakes to Avoid When Publishing Your First Book

We all make mistakes, right? And we learn from them – well most of the...
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Make Your Online Life Shine in 7 Steps to Make Marie Kondo Proud

These days most of us lead two lives, a "real" one and an online life....
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How to Use Pinterest to Boost Your Website’s SEO

When I first joined Pinterest five years ago, I thought it was so cool. I...
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Introducing BookWorks’ New Social Media Expert!

BookWorks is dedicated to bringing our members the best information, advice and expertise available from...
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